Last month, my wife and I are out for dinner at Swordfish in Batavia. Quick side note, very cool decor and great sushi. Anyways at about 730pm my cell phone rings and I glance at the caller ID. I don’t recognize the number, plus I’m on a date with my wife and she’s a 3rd degree [...]
Archive for the ‘General Advertising’ Category
-
Preferred Calling???
-
An 815 in the 415
A hop, skip and a jump and I was on my way to SES San Francisco 2011.
I arrived hungry. I was hungry for sushi, and hungry to embark on a week of pure geekology. I had spent the last few months taking online courses, following blogs, online forums and other search engine optimization (SEO) gurus in order to consume as much as I possibly could of what search and social marketing had to offer all that we do here at MorningStar Media Group.
-
Browser, Ipad, Mobile Friendly???
I knew there was a reason that I used the word “Rant” in my blog’s name! I love new tech toys, and I’m often one of the first (perhaps foolish) to usually run out to buy the latest let’s call it “work accessory.” Or as my brother Andrew would say “if it’s Apple you know [...]
-
Do you KNOW who you are marketing too?
Remarketing ads… Get the most bang for you buck. Everybody knows you want return customers right? The fact is, if someone has visited your site in the past, they are probably more willing to purchase your products in the future. If only there were a way to KNOW who has visited your site. This brings [...]
-
Got Beer? K.I.S.S.
This instructor taught me a key lesson that I have used in my personal and marketing life.
-
It’s Not Where You’re Going, It’s How You Get There.
NOPE! It’s pretty much about where you’re going. Especially when you factor in a budget. Every time a visitor comes from your paid ad on Google you will be charged per click. The content on your landing page is crucial. Pertinent, well thought out content can make you, as well as save you, hundreds and even thousands of dollars. [...]
-
Battle of the Generations
Well not really a “battle”, but I just think it sounds good for a blog title. Reminds me of a TV show I used to watch as a kid: Battle of The Network Stars Really is there anything better than watching Mr. Kotter vs. Wonder Woman battling it out?! A true battle of epic proportions. [...]
-
Wisconsin Healthcare Marketing and PR website
Apparently, they know I can properly identify a room that has food in it and can communicate that fact to others as they walk by
-
Got Blog?
Finally, I thought I would mention a couple of websites that I’ve been using quite a bit lately:
-
All Advertising Stinks
Yes, that’s right, you heard me correctly! All forms of advertising stinks! And to prove a point, I’m going to rant about the most common forms of advertising and why they each stink. Yup that’s right, call me Mr. Negative ad guy. Disclaimer: This list is in no particular order of stinkiness. Newspaper: Seriously? I [...]